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Business Optimization, IT Reliability

Before You Replace That “Freezing” PC: How a 2-Week Tune-Up Saved a Local Business Thousands

TL;DR: Many stores and offices rush to buy new computers when Windows keeps freezing. Often, the problem is fixable with settings and light maintenance—no new hardware required. In the modeled scenario below, a simple stability tune-up cut “freeze” incidents by ≈68%, paid for itself in ~11 days, and…
Windows Troubleshooting

Fix Windows 10/11 Random Freezes (No BSOD) — Safe, Reversible Tuning Script

Windows hard-freezing with no BSOD? This post walks you through an open-source, reversible PowerShell script that fixes common “mystery hangs” by turning off USB Selective Suspend, setting PCIe ASPM to Off, and disabling Hibernation/Fast Startup — with a single command and an easy -Undo. What this script does…
Local Business Development

Watertown Business Advisory – Deep Dive Analysis

Introduction Watertown, NY, is undergoing significant changes in its economic and business landscape. At Watertown Business Advisory, LLC (wbaconsulting.org), our mission is to support local businesses by identifying trends, challenges, and opportunities, fostering growth, and enhancing compliance awareness. This article is part of a series exploring Watertown’s business…
Business and Marketing Insights

Lessons from TikTok’s Rollercoaster Ban: A Cautionary Tale for Businesses and Users

If you’ve been following the TikTok saga, the last few days have been a wild ride. What started with the Supreme Court upholding a law that would effectively ban TikTok unless its parent company, ByteDance, sold it to non-Chinese owners quickly spiraled into government negotiations, an overnight removal…
Business and Marketing Insights

Navigating TikTok’s Voluntary U.S. Ban: What It Means for Influencers and Small Businesses

TikTok’s sudden, voluntary withdrawal from the U.S. market on January 19, 2025 has sent shockwaves through the digital marketing world. Creators, influencers, and small businesses that relied heavily on the platform are scrambling for alternatives—and many are considering Virtual Private Networks (VPNs) as a quick fix. But is…
Local Business Development

Watertown in Transition: Why Local Insights and Business Advisory Matter

Watertown, perched alongside the Black River, has a legacy of industrial prowess and a knack for innovation. From 19th-century paper mills and iron foundries to the healthcare and big-box retail landscape of today, this community has weathered waves of change. Yet even as housing prices rise and local…

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